Understanding customer service skills
Customer service skills are born from patience and understanding, two
prerequisites for this role. Once you’ve fine-tuned these abilities, you can
cater to customer service excellence.
Other examples of good customer service skills include the following:
● Empathy
● Time management
● Active listening
● Emotional intelligence
● Problem-solving
● Technical skills
What is sales logistics?
Sales logistics facilitates the movement of a service or product through a
supply chain. In Medical Sales, this includes planning the sale of a medical
device or therapy from the conceptualization of the product to delivery and
beyond.
Sales logistics can be challenging, but it is also very rewarding, providing
an opportunity to participate in a
$83.95 billion global healthcare market. As an Associate Sales Assistant, you would play an invaluable role in
these strategies. Here’s how:
Navigating sales goals
You will be a key player in driving sales objectives by:
● Formulating ways to Increase annual sales and profit
● Increasing and retaining customer numbers by providing excellent
customer service
● Strategizing to increase conversion rates
● Increasing sales rep productivity
● Enhancing overall sales processes and sales activities
Sales goals or objectives are usually broken into smaller steps or
SMART goals, including meeting with sales consultants, and sales management to create
a plan to help achieve market share goals within a territory.
Clinical expertise in action
An average of
98% of US medical sales representatives
hold a relative 4-year college degree complemented by a strong background in
sales. However, knowledge and experience in medical fields are necessary in
many medical sales jobs.
This is because ASCs are sometimes tasked to guide clinical teams and assist
surgeons with devices and therapies in operating rooms. As part of customer
service, they must ensure proper product utilization and help optimize
surgical procedures.
Technical proficiency and customer support
Associate Sales Consultants do more than support the sales of devices and
therapies. They are imperative in delivering after-sales support, including
technical support and customer service.
From troubleshooting technical issues on devices and software to fulfilling
administrative customer requests, a consultant of this nature must have vast
knowledge of the fields they cater to and the services or products they
deliver. Staying current with technology,
medical trends, and software updates is thus very important.
Also, some ASCs are asked to manage all hospital billing effectively,
including creating and closing purchase orders and accounts. Here, it helps
to have a thumb on accounting software often integrated with customer
management software.
Collaboration and insights sharing
Lastly, an Associate Sales Consultant must analyze device or therapy
performance to gain insights into sales patterns and customer retention.
Here, one can apply technical skills to collect accurate data. This data
must be used to enhance the performance of products and optimize
environments in which our products are utilized.
Technology aside, collaborating with various teams, including doctors and
medical care providers, is necessary to improve solutions and service
levels. This way, ASCs learn to help refine their company’s service while
gaining valuable market insight from the key role players they meet with.
Take the next step in your career with
IQVIA
Becoming an Associate Sales Consultant can offer a dynamic career path which
can be incredibly rewarding. Tap into the advice here to help you navigate
your medical sales journey, and hone your customer service, technical, and
medical skills.
If you like the sound of working amongst proactive peers at a leading life
sciences company that improves lives, then we invite you to explore our
associate sales consultant roles at IQVIA
today.
